Application guidance

A group of people stand outside circling a woman kneeling on the ground cheering.

To give your organisation the best chance of success for AmplifyChange grant funding, we have provided a series of resources and advice to ensure your application is competitive. The information and guides in this section are informed by a decade of experience reviewing applications as well as feedback on what applicants find most useful.

Application process

We only accept applications submitted through the Grants Portal. You can watch a series of guidance videos about the Grants Portal here.

  1. Once you have an active profile in our Grants Portal, you will need to update your organisational and individual profiles before applying for funding. Click here to learn more.
  2. You can start a new application by going to ‘Apply for a Grant’ under ‘Information’ on the Grants Portal dashboard. Only grants that are open for applications will appear.
  3. The system will not automatically save your application as you fill in your details, so please save regularly as you go along. Applications that have already been started can be found in the ‘Pending’ section.
  4. You can update or edit your application as many times as you wish before you submit it to us for consideration. Click here to learn more.
  5. When you are happy with your application and have uploaded all relevant documents, ensure you click ‘Submit’ at the bottom right of the screen or your application will not be processed.
  6. You will be able to download a PDF of your application at any point during your submission.
  7. We urge you to not wait until the last minute to submit your application. User activity in the Grants Portal spikes in the last hour before our funding window closes, meaning that problems can arise that prevent you from successfully saving or submitting your application. We cannot accept any applications submitted after the deadline.

The Grants Portal contains a library of guidance about each step of the application and grants management process. You can find these guides in the ‘Information’ section of your dashboard.

What we look for

Your application should

  • demonstrate a clear understanding of the problem you seek to address in the relevant context you are working in, where possible including evidence of the issue at that level
  • include clear and realistic objectives
  • articulate a well thought-out and feasible pathway to achieve change (with consideration of AmplifyChange’s outcome areas)
  • identify and work with key influencers and the authorities who have the power to bring about positive change
  • show an understanding of related work going on in the same setting and articulate why this project is needed to complement it
  • respect confidentiality and place the safety and security of communities at the centre of your initiative
  • consider some of the challenges you might face during the project and let us know how you think you may overcome them
  • identify any significant gaps in your organisation’s technical and/or institutional capacity and how you would use the grant to address them

We will not fund applications that

  • are vague or lacking in specifics or sufficient detail
  • include only ambiguous awareness-raising or ‘sensitisation’ activities without a clear influencing and follow-up strategy*
  • do not include any advocacy
  • are not realistic or feasible within the timeframe or budget
  • do not demonstrate a convincing strategy to achieve meaningful change
  • do not show an understanding of how this work will complement other existing work, for example in the same geographical area or around the same thematic issue

*We have received many applications that propose to carry out ‘sensitisation’, ‘awareness raising’, ‘capacity building’, and ‘meetings’ – if these terms are used in an application, they must be backed up with context and plans. You must justify why you think these approaches are needed and likely to be effective.

Application review

All submitted applications will be screened by AmplifyChange for compliance with eligibility criteria. Eligible applications will then be reviewed by the AmplifyChange Grants Support Team and Fiduciary Risk Team. For Strengthening, Network, and Partnership Grants, the Technical Review Panel will also review applications.

During application review, we will be using the following criteria to help with our decision-making:

  • clear description of the specific needs of the current SRHR context in the chosen country or region, and a corresponding approach in the project
  • demonstrable potential of the project to add value to the SRHR sector and movement
  • high potential for having a positive impact towards improving SRHR for all
  • we will not award more than 10% of the available funds to any one country

We work as a challenge fund, and applications are considered on a competitive basis. We aim to be flexible in our funding approach, but we do expect a project to have promising potential to achieve meaningful change.

Recommended applications will be submitted to the AmplifyChange Board of Directors for their consideration for funding. The Board’s decisions are final.

AmplifyChange reserves the right to balance recommended applications based on the wider AmplifyChange portfolio, considering SRHR needs and geography in line with our benchmarks and results framework.


Our User Guide series explains our Theory of Change, developing milestones and indicators, and how to plan project activities. The User Guides are downloadable as PDF documents.

Explaining our Theory of Change - User guide #1.

User Guide #1: Explaining our Theory of Change

This guide explains the AmplifyChange Theory of Change and how it applies to your project.

Demystifying monitoring for amplifychange - User guide #2.

User Guide #2: Demystifying Monitoring

This guide will support you in setting up monitoring and evaluation mechanisms for your AmplifyChange project, including how to define your milestones and select indicators.

Indicators - User guide #3.

User guide #3: Indicators

This guide provides detailed information about each of our indicators, all of which are based on our Theory of Change. It will support you in selecting indicators best suited for your project.

How should I plan my activities? - User guide #4.

User guide #4: How should I plan my Activities?

This guide will support you in defining activities for your project and how to create a clear workplan.

How to write your application - User guide #6.

User Guide #6: How to write your application

This guide provides advice on how to write a strong and competitive application for AmplifyChange funding.

How to develop a strong project design - User guide #9.

User Guide #9: How to develop a strong project design

This guide takes you back to basics on how to conceive of a strong project design ready for an AmplifyChange application. It is based on analysis of both successful and unsuccessful applications.

Budget classification and management - Financial guide number 2

Financial guide #2: Budget classification and management

This guide will help you develop your budget and provide information on permitted and non-permitted costs for AmplifyChange-funded projects.

Exchange rates - Financial guide number 3

Financial Guide #3: Exchange Rates

This guide explains how to calculate the exchange rate for your budget according to AmplifyChange requirements.

Financial Guide #5: On-granting vs downstream partner

This guide explains how AmplifyChange defines the difference between a project that on-grants to other organisations and one that works with implementing partners.

Indirect costs calculation and reporting - financial guide number 6

Financial guide #6: Indirect costs calculation and reporting

This guide provides details on how to calculate the indirect costs for your AmplifyChange project.

Audit requirements financial guide number 7.

Financial Guide #7: Audit requirements

This guide explains the audit requirements for AmplifyChange projects and how to budget for these costs.

Top tips for writing a proposal

In our featured guide ‘Top Tips for Writing a Proposal’ we asked our Technical Review Panel – a group of independent sexual and reproductive health and rights (SRHR) experts – to give their advice on how to write better proposals. The panel has reviewed thousands of the best applications we have received since the start of our fund.

Watch our Top Tips video below or download the guide here.

Text transcript for the Top Tips video available here.

Top tips for writing a proposal image

Get in touch

We love to hear from like-minded organisations, partners, and supporters of SRHR. If you’d like to speak about our work further, please reach out.

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